European Master and Certification Program
in Risk Engineering and Management

F7
International Management

Course code: 128029
Language of instruction: English
Duration of the course: 20 days (180h)
Lecturers: Prof. Dr. Dr. h.c. Dirk Linowski (Steinbeis University Berlin), Riccardo Vecchiato (Kingston Business School)
Assessment: Transfer Paper
Credit points: 6 CPs

Short description

The module examines the international business environment and its impact on management strategies. It focuses on the organization, operation, and management of multinational business ventures. It emphasizes cross-cultural communications, and issues of control and staffing for business operations in foreign countries.

Objectives

The participants will:

- acquire basic principles of foreign trade and the importance of international trade,

- acquire knowledge needed for understanding factors and problems of foreign activities,

- acquire knowledge for preparing entering strategies for foreign markets,

- gain an insight into the challenges of major international marketing strategies and

- study intercultural dimensions and differences in values.

Target Attendees / Participants

Students of Steinbeis Master of Business Administration

Course Content by Units

Introduction: Cultural Dimensions

International strategies and competitive advantages

Market entry strategies for international markets


International networks and their management

Introduction to the theory of international economic relations

International trade and distribution effects

International trade and efficiency effects

Teaching Methods

Classic lecturing

Free and interactive class discussion

Literature

Defined in the courses


For more information about the European Master and Certification Program in Risk Engineering and Management in general, go the Homepage.
For more information about the European Master Program in Risk Engineering and Management in general, go the Master Study page.
To see more courses in the curriculum, go to The curriculum page, or by date and topic go to the Calendar of Courses page.
Contact: via email sti889@risk-technologies.com or phone +49 711 1839 781 or +49 711 1839 647
(Course profile ID: F7, generated on November 19, 2018)